Technology has fundamentally changed the buying behavior of your customers. No matter what industry you are in, your buyers are empowered with the tools and knowledge they need to find, research, and purchase your products or services, sometimes without even speaking to you.
In response to this shift, the role of sales and marketing have been flipped and traditional marketing no longer applies.
Source: Forrester, 2015
Source: Google, 2015
Source: Gartner, 2016
The silver lining to this change in buying behavior is that there are now better ways to spend your marketing dollars and see the return on your investment. This is where we come in.
We build digital marketing solutions that help you meet your sales goals and generate topline revenue. From inbound marketing strategy and fully optimized website development to marketing automation and results reporting, we use technology to improve your online presence, engage and wow your prospects, and convert leads into paying customers.
After launching an offer buyers couldn’t refuse, one of the largest retail software companies in the world had to ask Rand Group’s Digital marketing team to turn off the tap when their sales people couldn’t keep up.
“Rand Digital takes a no nonsense approach to their work. They have a willingness to really take over the task to get it done and get it done in the best way possible. They always find a solution to the problem, no matter what it takes. And you can tell they aren’t just trying to sell services – they are truly committed to our success in every possible way.”
Alfa Sartori
Digital Marketing & SEO Specialist at LS Retail
“I don’t see Rand Group as consultants, I see them as an extension of my IT department. They are always there when we need them and bring a quality of service and technical sophistication that we so desperately need. Now I can provide quality service to the entire Houston Symphony organization without concern. Rand Group helps me sleep at night.”
Desmond Robinson
Director Information Technology, Houston Symphony
The decision to hire a digital marketing agency is never easy, and neither is the decision on who to work with. This whitepaper will equip you with everything you need to narrow down your list of choices and make a final decision on who to hire.
