We Take B2B Businesses to the Next Level
We Increase Your Leads and Revenue
At Rand Group, we have a team of adept and dedicated marketing professionals who can not only help build your marketing strategy, but can also execute it. We start at the beginning with an UpFront assessment of your current marketing situation to help you identify how to better leverage what you have with what’s available. We stay current on best practices, and combine industry expertise with cutting-edge marketing techniques to deliver a frustration-free solution to your pipeline needs.
Our proprietary Salesworks™ Revenue Generation Methodology has been specifically developed to address the world of digital marketing, but we don’t stop there. We offer full service B2B marketing solutions for our clients, and focus on increases leads for your business.
How Do We Know Our Method Works?
Only a few years ago, like yours, our business was referral based. But, we hit a ceiling and realized we couldn’t break through it. We needed something to change. So we acquired a Sales and Marketing Firm who implemented their Salesworks™ Revenue Generation Methodology.
The results speak for themselves:
This chart shows www.randgroup.com Lead Conversions from February 2012 to October 2014.
Our Services Cover the Gamut of Marketing Needs
We can help you with:
- Marketing Strategy: Doing anything well requires careful planning and execution. We can help you determine your goals, set benchmarks and devise a budget conscious strategy for maximizing your business. Whether you’re focused on long term growth, client retention or both, we can help you strategize for your success.
- Branding & Identity: Consistency is key in marketing, and if you don’t know your story, you can’t communicate it to your audience. We can help you solidify your brand and develop your identity so you become known for all the great things you do. From interviewing customers and stakeholders in your business, to performing outside market research, we help you craft key messages, so your brand remains consistent across every platform.
- Online Marketing: Buying behavior has changed dramatically since 2001, so it’s no surprise that a majority of today’s marketing is being conducted online – it’s just the way the world works now. However, getting started or perfecting your online marketing strategy can be both complex and costly. You don’t have the resources to experiment, or the expertise required to analyze marketing results in-depth and make constant adjustments; but we do. Let our highly qualified team set you ahead of your competition.
From customer retention to new client acquisition, Rand Group can provide you with the B2B marketing services you need to drive the business you want.