Are Those Clouds In The Sky…Or The Winds Of Change? (Part 1/2)

It seems every conversation I’ve had with business owners and executives in the last three months inevitably turns to a discussion about Cloud computing and Software-as-a-Service (SaaS) business models.  Today most everyone has a view about what is happening and why.  So I thought I’d take some time to share my thoughts on what I believe is occurring in our industry.

Firstly

Cloud computing is not being driven by Microsoft, Salesforce.com, or any of the other “early adopter” companies in our marketplace.  Cloud computing is not something that any one company is doing to us, it is a fundamental paradigm shift based on technology evolution and market demand.  The last time we saw something this big was the shift from Main Frame computing to Client Server with all of the flexibility that change empowered.  Arguably the shift to Cloud computing will have even larger implications because it will greatly reduce the barriers to entry for solutions providers wishing to bring new products to market and sell them globally.

What I believe

This is really all about  a new and hopefully better attempt to deliver on the age-old promise of improved business process efficiency, which has been one of the key purchasing motivations for customers since our industry’s inception.  Regardless of whether you are a large enterprise or a small to mid-size business the adoption of Cloud computing has the potential to make a very large impact on your business.  Let’s take a look at some of the reasons why… (continued on part 2)


– Software Delivered as Promised. No Surprises.

Print Friendly
George Brown

Insight written by George Brown

Senior Vice President at Rand Group

A thought leader and pioneer in the areas of cloud computing, sales and marketing, George is a highly regarded subject matter expert and leader with over 30 years’ experience in strategically propelling businesses forward.

Ask George a Question or call (866) 714-8422

Follow George: