Visualize marketing transformation with a 3-week pilot
Rand Group offers a 3-week pilot customized to your business processes using the Microsoft Catalyst methodology to help visualize how Dynamics 365 Marketing can optimize your marketing operations.
All or part of the cost of the pilot could be eligible for Microsoft co-funding.
Evaluate Dynamics 365 Marketing with a 3-week pilot
This personalized pilot of Dynamics 365 Marketing begins with the discovery of your current marketing processes and challenges, focusing on understanding your unique business challenges and needs. Next, we will create a personalized test environment including data, transactions, and processes relevant to your business. We will then run a live pilot simulation to demonstrate to key stakeholders how Dynamics 365 Marketing can help drive demand, increase lead generation, and build customer trust.
This pilot utilizes Microsoft Catalyst methodology, which is a proven, innovative approach to envisioning and planning business transformation based on design-led thinking concepts to enable the digital transformation of your organization.
Week 1
Discovery of current marketing challenges through interviews and user observation to understand unique processes and operations specific to your business, including lead nurturing, event management, and multi-channel campaigns.
Week 2
Develop a personalized pilot environment in Dynamics 365 Marketing, including data, transactions, and processes specific to your marketing operations.
Week 3
Live pilot simulation to key stakeholders of Dynamics 365 Marketing to visually demonstrate how we can help you mitigate your current operational challenges, build meaningful relationships, nurture leads, share information across teams, and prioritize high-value leads.
About the Microsoft Catalyst methodology
Microsoft Catalyst is a proven and powerful methodology to value identification. As part of a Catalyst engagement, meet with our team of marketing specialists, integration engineers and analytics consultants for a transformative pilot. The scope of the engagement starts with a review of your business objectives, followed by mutual discovery and visualization of solutions, ending with a clear, actionable visualization of how you can reach your business goals.
Your business transformation begins with an I.D.E.A
Build, plan, and execute business transformation strategies with a proven, innovative approach from Microsoft Catalyst — an envisioning and planning program that employs Microsoft Dynamics 365, the Microsoft Power Platform, and the Microsoft Cloud.
Inspire
Imagine a future state solution for your business. Start with an envisioning workshop.
Design
Discover what’s possible by aligning
technology investments to business goals. Take the business value and solution assessment.
Empower
Empower others in your organization to see the value. Present a solution demonstration.
Achieve
Achieve business outcomes and improved customer experiences. Develop your transformation plan.
Start with a 3-day workshop to develop a Dynamics 365 Marketing roadmap
Rand Group offers a 3-day workshop to create a roadmap to implement high-return, high-value marketing initiatives at your organization. Following the Microsoft Catalyst methodology, Rand Group will help visualize how Dynamics 365 Marketing can transform your marketing operations:
- Interviews with end-users to identify business challenges and opportunities
- Workshop with key business stakeholders
- Delivery and review of marketing roadmap, including prioritization of marketing initiatives and execution plan for next steps
